Drive transformational SEO strategies at WPP Media through innovative Generative Search Optimization. This leadership role demands expertise and a hands-on management approach in a hybrid setting.
In the Director of SEO role, you will oversee SEO and Generative Search Optimization initiatives for various agency clients. You'll serve as a strategic leader, guiding a talented team of specialists while generating insights that benefit clients' business performance. Your ability to integrate SEO with wider media strategies is key for success.
Key Responsibilities:
• Establish and execute tailored SEO and GSO strategies
• Coach and evaluate a specialized SEO team for optimal performance
• Perform comprehensive technical SEO and competitive audits




• Synthesize performance data to inform strategy
• Work closely with Paid Search teams for synergies
Requirements:
• At least 6+ years in Organic Search leadership roles
• In-depth knowledge of Generative Search signals and tools
• Proven track record of mentoring and developing teams
• Robust skills in analytics platforms and reporting
• Excellent verbal and written communication expertise
Shape the future of SEO at WPP Media with your strategic vision.
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📌 SEO Director with Generative Search Focus (Toronto)
🏢 WPP Media
📍 Toronto