About Schmooze PR

Schmooze PR is a Toronto-based marketing and PR agency specializing in hospitality, food & beverage, lifestyle, health and fitness brands. We help brands build their presence through social media, influencer marketing, creative content, PR, events and strategic campaigns.

We work with restaurants, cafés, hotels, fitness studios, wellness brands and other lifestyle businesses to create social-first marketing that gets people talking, visiting and engaging with the brand.

We are a growing agency looking for a creative, energetic Social Media Manager who wants to take ownership, move quickly and grow with us.

Who We're Looking For

We're looking for someone who is creative, energetic, curious and a little bit obsessed with good content . You know the difference between content that gets a polite like and something that actually makes someone stop scrolling.

You have the eye —a strong sense of aesthetics, design and visual storytelling—and you know how to turn an idea into content that feels polished, current and on-brand. You’re a go-getter who doesn't need to be told to jump on an opportunity. If a trend starts taking off, you're already thinking about how we can make it work for a client. If something unexpected happens at a shoot or event, you don't panic—you grab your phone and figure out how to turn it into content.

You genuinely love the worlds our clients live in, from food and hospitality to fitness, health, wellness and beauty, and understand what resonates in the Toronto and Canadian market . You’re adaptable, resourceful and comfortable thinking on your feet when plans change. Most importantly, you're ready to learn, grow and bring ideas to the table. Basically, we want someone who sees a great moment and immediately thinks, “We need to post that.”

Role Description The Account Manager will oversee the day-to-day social media presence of a portfolio of Schmooze PR clients, developing and executing content strategies that strengthen brand identity, audience engagement and overall digital presence. The role involves managing content calendars, creating and publishing social content, coordinating shoots and activations, monitoring trends and identifying opportunities for timely, relevant content.

The Social Media Manager will also support broader digital marketing and reputation management initiatives, including monitoring client reviews across Google, Yelp and TripAdvisor, tracking SEM performance, preparing monthly performance reports and monitoring third-party delivery systems for hospitality clients. The role requires close collaboration with clients, creators, photographers, videographers and internal PR and creative teams to ensure campaigns are strategically aligned, visually strong and delivered on schedule.

Responsibilities





- Manage day-to-day social media accounts and content calendars across relevant platforms.
- Develop and execute social media strategies aligned with client objectives, brand identity and audience.
- Coordinate content planning, shoots, events and social media activations.
- Create, edit, schedule and publish high-quality social media content.
- Produce timely, trend-driven content and short-form video during client shoots, events and activations.
- Develop captions, creative concepts and branded social content in accordance with established brand guidelines.
- Coordinate with photographers, videographers, influencers, models, clients and internal creative teams.
- Maintain consistent visual standards and cohesive brand presentation across social platforms.
- Monitor platform trends, emerging formats and audience behaviour to identify opportunities for clients.
- Track and evaluate social media performance and provide insights to inform future content and strategy.
- Participate in creative brainstorming and contribute ideas for campaigns, launches, activations and ongoing content.
- Manage multiple client accounts, deadlines and deliverables while maintaining a high standard of work.
- Adapt content plans and execution when shoots, events or campaigns change unexpectedly.
- Manage and monitor client presence across Google, Yelp and TripAdvisor , including review tracking, response coordination and online reputation management.
- Monitor SEM performance , tracking key metrics and providing monthly reports that measure progress, identify opportunities and inform ongoing marketing strategy.
- Prepare monthly client performance reports covering social media, SEM, reviews and other relevant digital marketing metrics.
- Track and monitor third-party delivery platforms and ordering systems for hospitality clients, identifying performance trends, operational issues and opportunities to improve delivery sales and customer experience.

Qualifications
- 1–2 years of professional experience in social media management, content creation or a related marketing role.
- Experience managing social media accounts for brands, businesses or agencies, with a strong understanding of Instagram and TikTok.
- Strong visual, creative and design capabilities, with an excellent eye for aesthetics, composition and brand presentation.
- Experience creating and editing social-first content, including short-form video and branded visual assets.




- Proficiency in Canva and familiarity with social media management platforms such as Hootsuite, Sprout Social or Later.
- Strong written and verbal communication skills, with the ability to develop brand-appropriate copy and collaborate effectively with clients and creative teams.
- Strong organizational and project management skills, with the ability to manage multiple accounts, content calendars and deadlines.
- Proven ability to work independently, take initiative and prioritize tasks in a fast-paced, creative agency environment.
- Adaptability and strong problem-solving skills, particularly in live, event and on-location environments.
- Understanding of social media trends, platform best practices and basic digital marketing performance metrics.
- Familiarity with Google Business Profile, Yelp and TripAdvisor review management and monitoring is an asset.
- Understanding of SEM and experience tracking digital marketing performance is an asset.
- Experience preparing monthly client reports and presenting performance insights is an asset.
- Availability to work on-site at client shoots, events and activations as required.
- A valid driver's licence and access to a vehicle is preferred due to travel requirements for certain client shoots and events.
- Experience working with brands in hospitality, food and beverage, health, fitness, wellness, beauty or other consumer-facing industries is an asset.
- Experience working with influencers, models, photographers, videographers or other creative talent is an asset.
- Post-secondary education in marketing, communications, business, media or a related field is preferred, or equivalent professional experience.

What You'll Get
- The opportunity to manage social media and digital marketing for established and emerging brands across hospitality, food and beverage, lifestyle, health and fitness.
- Hands-on involvement in qualified content shoots, events, influencer activations and marketing campaigns.
- The opportunity to develop a portfolio of high-quality client work across a range of industries and brand identities.
- Exposure to broader PR, influencer marketing, content strategy, SEM, reputation management and integrated marketing campaigns.
- A collaborative and creative agency environment with opportunities to contribute ideas and take ownership of projects.
- Opportunities for professional development and career growth as Schmooze PR continues to expand.
- The chance to work directly with clients and creative partners while developing a broad understanding of agency operations and brand marketing.

How to Apply
- Please submit your resume along with examples of your social media work, portfolio or relevant social media accounts. Candidates with experience in hospitality, food and beverage, fitness, health, wellness or beauty are encouraged to highlight relevant work in their application.

📌 Account Manager (North York)
🏢 Schmooze PR
📍 North York