Lead the charge at Houseful in Toronto as a Senior Manager of Integrated Marketing. This hands-on position focuses on executing strategic marketing plans and increasing lead volume through various channels.At Houseful, part of RBCx, you will manage day-to-day marketing operations while collaborating with cross-functional teams. Your expertise in upper-funnel demand generation will drive qualified leads for homebuyers. You'll oversee marketing initiatives spanning paid media, content creation,



and partnerships to effectively enhance customer journeys and conversion experiences.Key Responsibilities:Develop integrated tactical marketing plans across multiple channelsCollaborate with internal teams for cohesive marketing executionManage the marketing calendar and ensure timely deliveryTrack campaign performance with a focus on lead qualityBuild and oversee content plans aligned with Houseful's brandRequirements:6+ years in marketing with multi-channel expertiseProven ability to grow qualified lead volumeExperience with budget management and resource allocationStrong analytical skills for campaign measurementExcellent project management and communication capabilitiesJoin Houseful to elevate integrated marketing strategies and enhance home ownership access for Canadians.#J-18808-Ljbffr

📌 Senior Integrated Marketing Manager At Houseful (Toronto)
🏢 RBC
📍 Toronto