19 Aug
|
Creative Circle
|
Toronto
19 Aug
Creative Circle
Toronto
Our travel client is looking for a Brand Manager to join their team.
This role will be 12 months, fulltime hours per week, and onsite Downtown 4x per week.
Key Responsibilities
- Develop and lead integrated marketing strategies with external partners, destination partners and affiliated organizations.
- Working on a team with other Brand Managers and Marketing Managers.
- Identify new opportunities to drive growth through strategic marketing partnerships and destination marketing initiatives.
- Act as a lead for partner relationships, ensuring alignment, accountability, and robust collaboration.
- Lead the development of 360° marketing campaigns across multiple channels, including: Television, Social Media, Digital, CRM and Loyalty Channels
- Oversee campaign planning, budget allocation, performance measurement, and optimization.
- Ensure campaigns deliver against brand, customer acquisition, engagement, and revenue objectives.
- Develop executive-ready presentations, business cases, marketing plans, and performance updates.
- Confidently present recommendations, campaign results, and strategic initiatives to leadership teams.
- Analyze consumer trends, market dynamics, and competitive activity to inform marketing strategy.
- Utilize customer, loyalty, and campaign performance data to drive continuous improvement.
- Develop strategic recommendations that support brand growth and partner success.
Required
- 5-10 years of experience in marketing, partner marketing, strategic marketing, or brand management.
Preferred
- Experience in the travel, tourism, destination marketing, loyalty, hospitality, or consumer goods sectors.
- Experience working with external partners, agencies, and strategic alliances.
- Exposure to customer loyalty programs and member engagement strategies.
- Understanding of omnichannel marketing and customer lifecycle management.
📌 Brand Manager (Toronto)
🏢 Creative Circle
📍 Toronto