Job Description

Account Director, Influencer Marketing

Pay Rate: $50–$70/hour

About The Role

We’re looking for an experienced Account Director, Influencer Marketing to lead influencer strategy, client relationships, and integrated creator campaigns from concept through execution. This is a senior role for a strategic, social-first marketer who understands the creator landscape and knows how to turn cultural and audience insights into effective campaigns. You’ll serve as a trusted advisor to clients while leading cross-functional teams across strategy, creative, talent, production, media, and analytics.

What You’ll Do

- Develop and lead influencer and creator marketing strategies across TikTok, Instagram, YouTube, and emerging platforms.
- Own senior client relationships and provide strategic recommendations on creator marketing, social trends, and campaign performance.
- Oversee campaigns from strategy and creator selection through contracting, content development, approvals, launch, and reporting.
- Identify and evaluate creators based on audience, engagement, cultural relevance, brand fit, and performance.
- Partner with creative, talent, production, media, and analytics teams to deliver integrated campaigns.
- Establish campaign KPIs, evaluate performance,



and turn results into actionable recommendations.
- Manage campaign budgets, scopes, timelines, resources, and profitability.
- Lead and mentor account team members while maintaining high standards for client service and execution.
- Identify opportunities to grow existing accounts and contribute to new business pitches and proposals.

What We’re Looking For

- 8+ years of experience in account management, influencer marketing, social strategy, creator partnerships, talent marketing, or a related field.
- Solid hands-on experience developing and executing influencer campaigns.
- Deep understanding of the creator ecosystem, social platforms, content formats, and emerging trends.
- Experience managing senior client relationships and presenting strategic recommendations.
- Strong knowledge of creator selection, negotiations, usage rights, exclusivity, and paid amplification.
- Experience managing budgets, timelines, multiple campaigns, and cross-functional teams.
- Proven leadership and people-management experience.
- Excellent communication, presentation, negotiation, and organizational skills.
- Passion for social media, creators, culture, and the evolving digital landscape.

#J-18808-Ljbffr

📌 Account Director (Influencer Marketing) (Toronto)
🏢 24 Seven Talent
📍 Toronto