Lead ResMed's marketing strategy as Senior Marketing Manager in Canada and drive growth in the sleep apnea sector. Focus on enhancing patient engagement and CPAP usage with innovative campaigns.
In this pivotal role, you'll manage integrated marketing efforts, working closely with key teams across Canada. A solid background in consumer health and marketing strategy will enable you to develop effective region-based marketing plans. Your goal is to foster CPAP adoption and overall market growth.
Key Responsibilities:
• Direct integrated provider and consumer marketing strategies • Develop targeted marketing plans reflective of local dynamics • Coordinate omnichannel campaigns to boost engagement • Collaborate with teams to launch products and services • Build relationships with healthcare professionals and stakeholders
Requirements: • Bachelor's degree in Marketing or a related field • Minimum 8 years of relevant experience • Proven track record in B2B and B2C strategy execution • Understanding of the Canadian healthcare system • Robust communication and stakeholder management abilities
Drive impactful marketing initiatives and enhance patient outcomes in Canada's healthcare landscape with ResMed. #J-18808-Ljbffr