Drive impactful marketing at Relay as a Performance Marketing Specialist managing a substantial monthly budget of $2-3M across multiple paid media channels. Champion cutting-edge strategies to ensure sustainable growth.At Relay, you're tasked with optimizing sophisticated paid marketing programs in the fintech sector. You will focus on maximizing the lifetime value to customer acquisition cost ratio while scaling Relay's paid social initiatives. Engage with the Brand team to align creative assets with performance insights and maintain daily vendor relations.Key Responsibilities:Optimize and test multiple paid marketing channelsManage publisher relationships for efficient media buysGenerate actionable insights from performance dataFlexibly allocate budget to optimize marketing outcomesUse SQL for in-depth data analysis and insightsRequirements:Demonstrated experience with large ad budgets over $500k monthlyDeep SQL skills with experience in various attribution modelsProactive in identifying untapped marketing channelsAbility to thrive in changing and ambiguous environmentsStrong curiosity and commitment to marketing excellenceEnhance Relay's marketing efforts with analytical depth and creative insight.#J-18808-Ljbffr
📌 Relay Performance Marketing Specialist (Toronto)
🏢 Relay
📍 Toronto
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