Shape B2B strategies as a Senior Manager with Wealthsimple. Elevate demand generation initiatives, enhance lead quality, and partner with cross-functional teams to drive revenue growth.
In this role, you will be at the forefront of B2B demand generation for Wealthsimple Business. You'll utilize your expertise in multi-channel marketing to lead high-quality lead generation strategies while managing a direct report. Focus on data-driven decisions to optimize performance and facilitate effective collaboration among teams.
Key Responsibilities:
• Develop comprehensive demand generation strategies across channels • Lead ABM initiatives to target high-value segments • Align closely with Sales and Commercial Operations on lead processes • Maintain detailed reporting on performance metrics • Harness AI technologies to streamline workflows
Requirements: • Established track record in driving B2B leads across channels • In-depth knowledge of paid media management • Demonstrated ABM program development experience • Proven ability to partner with cross-functional teams • Strong analytical skills to diagnose and improve funnels
Elevate your career by driving creative B2B marketing strategies with Wealthsimple in Toronto. #J-18808-Ljbffr