Join Manulife as the Assistant Vice President for Affinity Marketing and lead energetic marketing strategies. This hybrid role focuses on customer acquisition and relationship management within the Affinity space.In this strategic leadership position, you will manage a high-performing marketing team while partnering closely with various internal departments to enhance Manulife's market presence. The role is accountable for creating comprehensive marketing plans, guiding effective campaigns, and utilizing insights for customer engagement.
Success means achieving growth and retention through innovative strategies and effective execution.Key Responsibilities:Develop and implement integrated marketing strategiesDrive campaigns across multiple channels to optimize performanceCollaborate with partners to enrich customer engagementLeverage data analytics for strategic insightsLead and mentor a team of marketing professionalsRequirements:Bachelor's or MBA in a relevant fieldOver 10 years of marketing leadership experienceStrong background in integrated marketing strategiesProficiency in data and performance managementEffective communication and collaboration skillsBring your vision for customer-centric marketing to life at Manulife.#J-18808-Ljbffr