Join Hootsuite as a Senior Global Demand Generation Manager, where you will spearhead demand generation initiatives focused on pipeline acceleration and engagement strategies. This is a hands-on position operating in North America, EMEA, and Emerging Markets. In this senior role, you will craft integrated programs that bridge business goals with marketing actions, emphasizing account-based strategies for both markets.

Your efforts will directly impact sales alignment and lead conversion through data-driven decisions. Partner across teams to ensure effective execution and tracking of demand strategies. Key Responsibilities:

- Execute targeted demand generation aligned with business goals
- Develop and monitor demand strategies for varying audience types




- Identify market signals for engagement enhancement
- Lead account-focused marketing and campaign orchestration
- Track performance and optimize campaign outcomes

Requirements:

- Strong background in B2B SaaS demand generation
- Proven experience with multi-channel marketing execution
- Expertise in account-based strategies and marketing analytics
- Familiar with platforms like 6sense
- Strong analytical skills to drive decision-making

Utilize your experience in demand generation to elevate Hootsuite's growth and market presence.

📌 Integrated Demand Generation Manager Role (Toronto)
🏢 Doist
📍 Toronto