Lead marketing campaigns for GFT Technologies as an Integrated Marketing Program Coordinator in Canada. This role emphasizes strategic execution and collaboration across global teams for effective marketing initiatives.
In this strategic role, you'll manage and execute integrated marketing campaigns designed to support GFT’s Canadian revenue goals. Your expertise in working with global teams and your hands-on experience in tools like Pardot and Salesforce will enable you to effectively track and optimize performance. You’ll play a pivotal role in bridging commercial objectives with impactful marketing activities.
Key Responsibilities:
• Oversee the entire campaign lifecycle from strategy to execution
• Develop integrated B2B campaigns across various channels




• Engage with sales and stakeholders for alignment on initiatives
• Utilize Pardot and Salesforce for campaign optimization
• Manage relationships with external vendors and agencies
Requirements:
• Minimum 2 years of B2B marketing experience
• Strong communication skills in English and French
• Proven ability to manage end-to-end campaign execution
• Experience in global, matrixed organizations
• Proficiency in data management and attribution models
Drive global marketing strategies with GFT Technologies, impacting commercial success through cooperative efforts.
#J-18808-Ljbffr

📌 Integrated Marketing Program Coordinator (Montreal)
🏢 GFT TECHNOLOGIES
📍 Montreal