Lead Canada Goose's email marketing evolution as the Email Marketing Director in Toronto. Innovate customer engagement through targeted, personalized marketing strategies that drive retention and revenue.In this senior role, you will be at the forefront of transforming how Canada Goose communicates with its customers. By implementing intelligent segmentation and lifecycle management, you'll enhance engagement across Email and SMS channels.



Collaboration with various departments will be essential to achieve a cohesive customer experience that aligns with business objectives.Key Responsibilities:Develop and execute a precision Email & SMS strategyOversee personalized communications for customer engagementEnsure subscriber base health through management practicesOptimize deliverability and channel performance metricsManage marketing technology and vendor relationshipsRequirements:10+ years in Email/SMS Marketing or Digital MarketingExperience leading targeted communication transformationsKnowledge of customer journey and lifecycle marketingDirect experience with marketing automation technologiesDeep understanding of email compliance regulationsContribute to a pioneering marketing approach that propels Canada Goose toward cutting-edge customer engagement.#J-18808-Ljbffr

📌 Email Marketing Director - Canada Goose (Toronto)
🏢 Canada Goose
📍 Toronto