Elevate digital marketing at SOTI as a Senior Web Analytics and Reporting Specialist in Mississauga. Drive impactful campaigns and analytics in a hybrid work environment.

Join SOTI’s creative Marketing team to enhance customer engagement through strategic digital initiatives. This full-time role requires a proactive, data-driven individual with experience in Google Analytics 4 and Google Tag Manager. Your analytical skills will help ensure accurate data collection, monitor performance, and generate actionable insights for campaigns across various platforms.

Key Responsibilities:



• Implement and maintain Google Analytics 4 and Google Tag Manager • Build and maintain dashboards using Looker Studio and Salesforce • Analyze website and campaign performance metrics • Create user-friendly reporting solutions for stakeholders • Support A/B testing and optimize conversion rates

Requirements: • 5-7 years of web analytics experience • Proficient in GA4, Google Tag Manager, and reporting tools • Strong skills in data integration and visualization • Knowledge of digital marketing KPIs • Familiarity with HTML, CSS, and JavaScript basics

Bring your expertise in analytics, reporting, and strategic insight to drive SOTI's digital marketing success. #J-18808-Ljbffr

📌 SOTI Senior Web Analytics Specialist (Winnipeg)
🏢 SOTI
📍 Winnipeg