Join Kensington's elite team as Director of Loyalty Marketing, focusing on luxury clientele engagement. This hybrid role allows you to lead a distinctive loyalty program launch.

As the Director of Loyalty Marketing at Kensington, you'll spearhead the launch and management of a tailored loyalty program designed for high-end clients.

Your role involves intricate collaboration across teams while ensuring executional excellence and a deep understanding of luxury market expectations. You'll implement strategic initiatives from internal training to full program launches.

Key Responsibilities:

- Direct cross-functional teams for successful program implementation
- Craft compelling loyalty program content and communication plans




- Execute soft-launch and analyze program engagement metrics
- Organize a flagship event featuring influencers and key partners
- Manage gifting processes and CRM communications

Requirements:

- Over 10 years in loyalty or retention marketing
- Experience leading complex programs with stakeholder management
- Knowledge of CRM tools; HubSpot is a plus
- Experience in managing exclusive events independently
- Flexibility to travel for event coordination

Drive loyalty marketing excellence with Kensington, focusing on enriching the client experience in luxury travel.

📌 Loyalty Marketing Director at Kensington (Toronto)
🏢 Socket.dev
📍 Toronto