Shape the future of commerce media as WPP Media's Director of Performance Strategy. Lead innovative efforts in eCommerce channels, maximizing client growth and media efficiency.In this pivotal role, you will design and implement performance strategies that align with business objectives in retail and marketplace environments. Your collaboration with various teams will ensure optimal measurement frameworks are in place, analyzing the effectiveness of investments in platforms like Walmart and Instacart.



A solid background in performance marketing is crucial for this leadership position.Key Responsibilities:Spearhead development of performance media strategies that drive resultsMonitor and refine measurement frameworks for accurate assessmentCollaborate on comprehensive media strategies encompassing key channelsDiscover new methodologies in social commerce and advertisingUtilize audience insights to enhance targeting and effectivenessRequirements:Significant experience in performance marketing or eCommerceIn-depth knowledge of retail media and marketplace dynamicsProven strategic thinking and data analytics abilitiesFamiliarity with major commerce platforms is a plusStrong stakeholder engagement and communication skillsBe at the forefront of marketing innovation, creating effective relationships and impactful performance in commerce media.#J-18808-Ljbffr

📌 Wpp Media Commerce Performance Director (Montreal)
🏢 wppmedia
📍 Montreal