Lead cutting-edge ad strategies at Wealthsimple, Canada's top financial innovator. This senior role focuses on performance creative to effectively engage new clients through data-driven insights.

In this key individual contributor position, you'll own the creative process from concept through execution. Utilizing customer insights and platform trends, you'll establish the creative framework for high-volume ad testing. Collaborate closely with marketing, creative, and influencer partners to launch effective campaigns that resonate with audiences across platforms.

Key Responsibilities: • Research customer behavior and competitor creative • Develop innovative messaging and channel strategies • Manage ad briefing, execution,



and visual direction • Analyze and optimize campaign performance metrics • Set strategy for influencer and UGC content creation

Requirements: • 5+ years in performance creative or related fields • Proven success in high-volume creative testing • Deep experience with Meta and TikTok performance ads • Strong creative judgment for various formats • Hands-on experience in building AI-enabled workflows

Drive impactful advertising strategies at Wealthsimple and elevate client acquisition through your creative expertise. #J-18808-Ljbffr

📌 Senior Creative Strategist at Wealthsimple (Winnipeg)
🏢 Portage Ventures GP
📍 Winnipeg