Join Kensington's elite team as Director of Loyalty Marketing, focusing on luxury clientele engagement. This hybrid role allows you to lead a distinctive loyalty program launch.
As the Director of Loyalty Marketing at Kensington, you'll spearhead the launch and management of a tailored loyalty program designed for high-end clients. Your role involves intricate collaboration across teams while ensuring executional excellence and a deep understanding of luxury market expectations. You'll implement strategic initiatives from internal training to full program launches.
Key Responsibilities:
• Direct cross-functional teams for successful program implementation
• Craft compelling loyalty program content and communication plans
• Execute soft-launch and analyze program engagement metrics




• Organize a flagship event featuring influencers and key partners
• Manage gifting processes and CRM communications
Requirements:
• Over 10 years in loyalty or retention marketing
• Experience leading complex programs with stakeholder management
• Knowledge of CRM tools; HubSpot is a plus
• Experience in managing exclusive events independently
• Flexibility to travel for event coordination
Drive loyalty marketing excellence with Kensington, focusing on enriching the client experience in luxury travel.
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📌 Loyalty Marketing Director at Kensington (Toronto)
🏢 Socket.dev
📍 Toronto