Shape the future of sales performance at CaptivateIQ as the Product Marketing Leader. Emphasize storytelling while leading a energetic team in a growing B2B SaaS landscape.This role is essential for driving product narrative and connecting customer insights to product development. You will assemble a talented team, develop positioning standards, and facilitate alignment across various departments. Enhance the market's understanding of CaptivateIQ's comprehensive solutions.Key Responsibilities:
- Develop and lead a top-tier product marketing team
- Craft a unified product narrative for multiple launches
- Create ongoing competitive intelligence and customer research
- Influence product strategy through market feedback
- Build analyst relations to enhance CaptivateIQ's perceptionRequirements:
- 12+ years in product marketing within B2B SaaS
- Experience in team development and leadership
- Ability to correlate customer insights to product strategies
- Proficient in communicating with technical audiences
- Excellent storytelling skills for diverse stakeholdersExpand CaptivateIQ’s reach through insightful narratives and effective cross-team collaboration.
📌 Product Marketing Leader At Captivateiq (Toronto)
🏢 GTMnow
📍 Toronto
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