Excite consumers through cutting-edge media solutions as Loblaw's Director of Product Marketing. Direct a team focused on delivering strategic growth in advertising and retail media initiatives.

As a leader at Loblaw Advance™, you will align product strategies with market demand and customer insights to drive effective commercialization efforts. You will manage a high-performing team and work cross-functionally to enhance product offerings, ensuring alignment with sales and marketing teams for maximum impact and adoption in the market.

Key Responsibilities:

- Translate insights into go-to-market and product strategies
- Oversee planning and execution of product launches
- Partner with sales to create persuasive narratives
- Conduct industry trend research for continuous improvement
- Inspire and lead a team focused on results

Requirements:

- 8–12+ years in product marketing leadership roles
- Deep knowledge of advertising technology
- Strong capacity to influence senior leaders
- Expertise in market analysis and product positioning
- Experience with analytics tools and customer insights strategies

Utilize your leadership skills to enhance Loblaw's product marketing and contribute to a customer-driven retail environment.

📌 Strategic Product Marketing Director Wanted (Toronto)
🏢 Loblaw Digital
📍 Toronto