19 Aug
|
Jobtailor
|
British Columbia
19 Aug
Jobtailor
British Columbia
Join as a Healthcare Focused Marketing Manager, driving effective full-funnel strategies across multiple channels. Optimize paid acquisition efforts while demonstrating robust ROAS and CAC management skills.
You will oversee significant ad spends across Google, Meta, YouTube, and traditional platforms. This role emphasizes a blend of digital and offline experience, focusing on effective budget allocation and enhancing marketing performance. A track record in healthcare marketing is crucial for success in this position.
Key Responsibilities:
• Drive paid acquisition strategies across diverse platforms
• Manage and analyze channel-level ROAS and CAC values
• Direct the creative development process for ad campaigns
• Present and defend monthly budget allocation plans
• Develop offline demand-generation programs and partnerships
Requirements:
• Proven management of $30K+ monthly across channels
• Direct experience in both digital and offline marketing
• Proficiency with GA4 and CRM technologies
• Comfort in using spreadsheets or SQL for analysis
• Experience marketing to seniors or regulated sectors preferred
Leverage your expertise in healthcare marketing, optimizing campaign performance to achieve tangible results.
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📌 Healthcare Focused Marketing Manager (British Columbia)
🏢 Jobtailor
📍 British Columbia