Job Summary
Reporting to the Experience Manager, the Tour Guide & Storyteller will create engaging, memorable, and educational experiences for guests visiting Grand Bend Stirling Sands Vineyards. As a front-line ambassador for the winery, this role will guide guests through the property, share the stories behind Stirling Sands, its vineyard, wines, winemaking process, and surrounding region, while creating an approachable and welcoming atmosphere.

The ideal candidate is an enthusiastic communicator and natural storyteller who enjoys connecting with people. They will bring the winery to life through conversation, storytelling, wine knowledge, and genuine hospitality, adapting each experience to the interests and knowledge level of the guests.

Roles and Responsibilities
Under the supervision of the Experience Manager, the duties and responsibilities of the Tour Guide & Storyteller include, but are not limited to, the following:

Lead engaging, informative, and welcoming winery tours and tastings

Share the story of Grand Bend Stirling Sands Vineyards, including its wines, vineyard, winemaking process, property, and local region

Use storytelling to make wine and vineyard information approachable and memorable for guests of all knowledge levels

Build genuine connections with guests and adapt experiences based on group interests, questions, and dynamics

Develop and maintain strong knowledge of the Stirling Sands wine portfolio, vineyard, property, and guest experiences

Confidently answer guest questions and provide wine recommendations

Promote wines, merchandise, events, and other winery experiences in a natural and guest-focused manner

Maintain tour timing, guest safety, and the cleanliness and organization of experience areas

Assist with tour setup, tastings, special events, private experiences, and seasonal programming





Communicate and collaborate effectively with other departments

Other duties as assigned

Qualifications and Requirements
Required

Valid Smart Serve certification, or willingness to obtain prior to conducting tastings

Strong communication and storytelling skills with confidence speaking in front of groups

Engaging, approachable, and guest-focused personality

Enthusiasm for learning about wine, winemaking, viticulture, local history, and the Grand Bend Stirling Sands Vineyards brand

Ability to communicate information in an approachable, entertaining, and easy-to-understand way

Ability to adapt to different audiences, guest interests, and group dynamics

Solid organizational, time-management, and teamwork skills

Preferred

Previous experience in hospitality, tourism, wineries, attractions, customer service, public speaking, or a related guest-facing role

Wine education, including WSET Level 1

Previous sales experience

Working Conditions

Position requires extended periods of standing and walking throughout the property

Tours may take place indoors and outdoors in varying seasonal conditions

Must be comfortable speaking to and leading groups of varying sizes

Will be required to work weekdays, evenings, weekends, and holidays as needed

Must maintain awareness of guest safety while working in active winery and production areas

Some lifting, carrying, and setup of tasting and experience materials may be required

Blyth Brewing & Distilling Inc. is an equal employment opportunity employer committed to diversity and inclusion. Blyth Brewing & Distilling Inc. is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). We will work with applicants requesting accommodations at any stage of the hiring process.

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📌 Tour Guide & Storyteller - Grand Bend Stirling Sands Vineyards (Ontario)
🏢 Toronto Film School
📍 Ontario