Marketing Content Specialist - $64,000 - $67,000 A Year (Winnipeg)

Marketing Content Specialist - $64,000 - $67,000 A Year (Winnipeg)

18 Aug
|
K-DIGITALE
|
Winnipeg

18 Aug

K-DIGITALE

Winnipeg

Salary Range:$64,000 - $67,000 annually (higher compensation may be considered based on experience)Join a Global Manufacturing LeaderMarketing Content SpecialistNachi America Inc.Greenwood, Indiana (On-Site)Salary Range:$64,000 - $67,000 annually (higher compensation may be considered based on experience)Nachi America Inc. is seeking a talented and motivatedMarketing Content Specialistto join our Marketing team in Greenwood, Indiana.This position is ideal for someone with a strong communications, journalism, marketing, or technical writing background who enjoys transforming complex technical information into engaging, customer-focused content. The successful candidate will serve as an industrial storyteller, helping communicate the value Nachi delivers to manufacturers across North America.This role will support all major Nachi divisions, including:RoboticsBearingsCutting ToolsHydraulicsThe Marketing Content Specialist will regularly collaborate with sales managers, engineers, product managers, customers, and external marketing partners to create compelling content that strengthens the Nachi brand, generates leads, and supports business growth.Technical writing is the primary focus of this role.What You'll DoContent Development & Technical WritingResearch, write, and edit:Blog articlesCustomer success storiesCase studiesWebsite contentProduct profilesEmail newslettersMarketing collateralInterview engineers, sales personnel, and customers to gather content and technical information.Translate complex engineering and manufacturing topics into clear, engaging content for customers and prospects.Ensure technical accuracy and message consistency across all content.Search Engine Optimization (SEO)Conduct keyword research and content planning.Optimize website and blog content for search visibility.Manage metadata,



page descriptions, and SEO best practices.Support organic traffic growth and lead generation initiatives.Digital AdvertisingDevelop, launch, and optimize:Google Ads campaignsLinkedIn and social media advertising campaignsMonitor campaign performance and provide recommendations for continuous improvement.Sales & Marketing SupportDevelop and maintain sales presentations and customer-facing marketing materials.Ensure brand consistency and message accuracy throughout all presentations and content.Social Media ManagementManage company social media platforms.Develop content calendars and publishing schedules.Coordinate graphics, photography, and video assets.Monitor engagement and support community interaction.Campaign ManagementSchedule and maintain:Social media campaignsEmail marketing campaignsProduct launchesDigital promotionsManage the department's content calendar and publishing schedule.Analytics & ReportingTrack and analyze:Website trafficCampaign performanceLead generation activitiesSocial media metricsCreate reports and provide recommendations to improve marketing effectiveness.Vendor & Contractor CoordinationCoordinate projects with freelance writers, photographers, videographers, designers,



and other marketing vendors.Manage timelines and ensure quality deliverables.Cross-Functional CollaborationWork closely with:EngineersProduct ManagersSales ManagersMarketing Team MembersBuild positive relationships across the organization while supporting company initiatives and objectives.What We're Looking ForRequired Qualifications—Bachelor's degree in:CommunicationsJournalismMarketingEnglishPublic RelationsBusinessEngineeringOr a related fieldExcellent writing, editing, and proofreading skills.Ability to communicate complex technical concepts in a transparent and engaging manner.Strong interpersonal and interviewing skills.Comfortable speaking with engineers, sales leaders, and customers.Strong organizational and project management abilities.Proficiency with Microsoft Office Suite.Preferred QualificationsExperience in technical writing, content marketing, journalism, or communications.Experience in manufacturing, industrial automation, engineering, robotics, or technical industries.Familiarity with:SEO best practicesGoogle AnalyticsGoogle AdsLinkedIn Campaign ManagerEmail marketing platformsContent management systems (CMS)Experience conducting customer interviews and developing case studies.Key Traits for SuccessWe're looking for someone who:Loves writing and storytellingIs naturally curious and eager to learn technical conceptsCan confidently interview customers, engineers, and sales professionalsHas exceptional communication skillsIs organized and detail-orientedEnjoys collaborating across departmentsCan manage multiple projects and deadlines simultaneouslyWhy Join Nachi America?Work with industry-leading technologies across Robotics, Bearings, Hydraulics, and Cutting Tools.Collaborate with experts in manufacturing and automation.Create meaningful content that supports customers throughout North America.Join a stable and growing global organization committed to innovation and excellence.#J-18808-Ljbffr

📌 Marketing Content Specialist - $64,000 - $67,000 A Year (Winnipeg)
🏢 K-DIGITALE
📍 Winnipeg

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