Lead innovative ad strategies at Wealthsimple, Canada's top financial innovator. This senior role focuses on performance creative to effectively engage new clients through data-driven insights.

In this key individual contributor position, you'll own the creative process from concept through execution. Utilizing customer insights and platform trends, you'll establish the creative framework for high-volume ad testing. Collaborate closely with marketing, creative, and influencer partners to launch effective campaigns that resonate with audiences across platforms.

Key Responsibilities:
• Research customer behavior and competitor creative
• Develop cutting-edge messaging and channel strategies
• Manage ad briefing, execution, and visual direction




• Analyze and optimize campaign performance metrics
• Set strategy for influencer and UGC content creation

Requirements:
• 5+ years in performance creative or related fields
• Proven success in high-volume creative testing
• Deep experience with Meta and TikTok performance ads
• Robust creative judgment for various formats
• Hands-on experience in building AI-enabled workflows

Drive impactful advertising strategies at Wealthsimple and elevate client acquisition through your creative expertise.
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📌 Senior Creative Strategist at Wealthsimple (Ontario)
🏢 Portage Ventures GP
📍 Ontario