18 Aug
|
Benevity
|
Alberta
Join Benevity as a Senior Product Marketing Manager, where you’ll play a pivotal role in our mission while enjoying a flexible hybrid work model. Manage product lifecycle strategies and drive customer engagement through innovative marketing.
With 4-7 years of B2B product marketing experience, particularly in SaaS, you will lead product launches and develop insightful messaging based on market trends and user personas. Your role will require close collaboration with sales, digital marketing, and client success teams to optimize our product positioning and client outreach.
Key Responsibilities:
• Execute messaging and market strategy for products
• Analyze customer feedback to guide product development
• Run the full product launch process from A to Z
• Produce and update content for various marketing initiatives
• Ensure product messaging is aligned across multiple platforms
Requirements:
• 4-7 years in B2B product marketing, SaaS background preferred
• Expertise in product launch management
• Strong communication and collaboration skills
• Ability to synthesize data-driven insights creatively
• Certification in PMA or Pragmatic Marketing is an asset
Bring your marketing expertise to Benevity and help create impactful social change through our creative solutions.
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📌 Senior Product Marketing Manager Role at Benevity (Alberta)
🏢 Benevity
📍 Alberta