Join Brother Canada as a Digital Media Performance Specialist and shape impactful digital campaigns. Take charge of strategic media execution while enjoying a hybrid working setting.

Reporting to the Director of D2C Business, this role will manage and optimize Brother's national paid digital campaigns. You will be integral in ensuring campaigns meet performance goals and are aligned with overall D2C strategies. Collaboration with multiple teams will be essential to align marketing initiatives with product launches.

Key Responsibilities:
• Develop and manage impactful paid media campaigns
• Adjust budgets and targeting to optimize campaign performance
• Conduct performance reporting and analysis for continuous improvements




• Work closely with eCommerce and CRM teams for data synergy
• Remain updated on digital marketing trends and best practices

Requirements:
• At least 3 years of hands-on digital media experience
• Experience with Google Ads, Microsoft Ads, and Meta Ads required
• Strong understanding of UTM governance and tracking
• Bachelor’s degree in relevant discipline preferred
• Bilingual proficiency in French and English

Leverage your skills to enhance Brother Canada's digital marketing initiatives.
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📌 Digital Media Specialist - Hybrid Role at Brother Canada (Quebec City)
🏢 Brother International
📍 Quebec City