Take charge of Walmart Canada's Paid Search strategy in the role of Senior Manager. Utilize your expertise in digital marketing to enhance traffic acquisition and ROI across several key programs.

As a Senior Manager focusing on Digital Strategy, you'll lead various paid search initiatives within Walmart Canada. This role requires exceptional leadership in developing optimization strategies that align heavily with business objectives, including GMV and traffic metrics. Partnering with both internal stakeholders and external agencies will be crucial as you handle a significant portion of the performance marketing budget.

Key Responsibilities:
• Lead execution of Paid Search campaigns across platforms
• Tailor bidding strategies for business-specific outcomes




• Oversee daily campaign optimization and audience management
• Integrate Paid Search within Growth and E-commerce teams
• Manage budgeting with an eye for efficiency and scaling

Requirements:
• Degree in Marketing, Business, or related fields
• Minimum 10 years in digital marketing, 5 years in Paid Search
• Proficient in Google Ads, Microsoft Ads, and analytics
• Solid understanding of data governance and privacy
• Proven leadership ability in managing teams and projects

Leverage your analytical and strategic skills in this pivotal role at Walmart Canada.
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📌 Walmart Canada Senior Manager, Paid Search (Ontario)
🏢 Walmart Canada
📍 Ontario