Join Speer in downtown Toronto as the Marketing Lead for Growth, focusing on campaign strategy and lead generation. Collaborate with sales to create engaging content that converts.
This pivotal role within Speer’s emerging marketing team seeks a skilled marketer ready to take ownership of lead-generation efforts. You will develop targeted campaigns and contribute directly to the sales pipeline while experimenting with marketing strategies that resonate with Speer's ICP. Your expertise will influence the development of impactful content and enhance Speer's presence in the market.
Key Responsibilities:
• Own the inbound lead-generation campaign from start to finish
• Create and execute social marketing strategies targeted at key audiences
• Test and refine campaign messaging for optimal conversions
• Generate a variety of marketing content, including emails and case studies
• Analyze performance metrics to inform ongoing campaign adjustments
Requirements:
• Background in B2B marketing, growth, or demand generation
• Proficient in creating full-funnel lead-generation strategies
• Solid understanding of messaging and persona development
• Excellent copywriting skills across various platforms
• Capability to manage tasks autonomously and adapt quickly
Shape the marketing landscape at Speer through strategic campaigns and sales collaboration in Toronto.
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📌 Marketing Lead for Growth at Speer (Ontario)
🏢 Speer
📍 Ontario