Lead marketing initiatives for Gildan's brands as a Manager in Mississauga, Ontario. Drive product lifecycle strategies and consumer insights in a hybrid setting.

In this role, you will report to the Sr Manager and be accountable for the Intimates product category's strategic direction. Focusing on comprehensive market analysis, pricing strategies, and lifecycle management, you'll ensure product offerings resonate with consumer needs and trends. Your collaboration with teams across various functions will be essential in maximizing product success.

Key Responsibilities:
• Build strategic product pipelines utilizing market insights
• Recommend pricing strategies impacting cost and sales
• Oversee the entire product lifecycle from concept to market




• Lead SKU reviews using performance data
• Collaborate with stakeholders for effective launch execution

Requirements:
• Bachelor’s degree in marketing or similar
• 5+ years of marketing management experience
• CPG experience preferred, apparel knowledge is beneficial
• Solid analytical and presentation skills
• Proactive and detail-oriented; bilingual abilities are an asset

Join Gildan to facilitate innovative product management and strategic marketing efforts!
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📌 Manager, Marketing Strategy at Gildan (Ontario)
🏢 Gildan Yarns
📍 Ontario