Excite consumers through creative media solutions as Loblaw's Director of Product Marketing. Direct a team focused on delivering strategic growth in advertising and retail media initiatives.
As a leader at Loblaw Advance™, you will align product strategies with market demand and customer insights to drive effective commercialization efforts. You will manage a high-performing team and work cross-functionally to enhance product offerings, ensuring alignment with sales and marketing teams for maximum impact and adoption in the market.
Key Responsibilities:
• Translate insights into go-to-market and product strategies
• Oversee planning and execution of product launches
• Partner with sales to create persuasive narratives
• Conduct industry trend research for continuous improvement
• Inspire and lead a team focused on results
Requirements:
• 8–12+ years in product marketing leadership roles
• Deep knowledge of advertising technology
• Strong capacity to influence senior leaders
• Expertise in market analysis and product positioning
• Experience with analytics tools and customer insights strategies
Utilize your leadership skills to enhance Loblaw's product marketing and contribute to a customer-driven retail environment.
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📌 Strategic Product Marketing Director Wanted (Ontario)
🏢 Loblaw Digital
📍 Ontario
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