Shape the future of cancer fundraising with The Princess Margaret Cancer Foundation as a Lottery Marketing Analyst. Play a key role in optimizing integrated marketing campaigns daily.
In this temporary full time role, you will be responsible for evaluating marketing campaigns specifically within the Lottery sector, working with various channels from email to social media. Your expertise in performance marketing analytics will support better decision-making, drive revenue growth, and enhance overall supporter engagement. Collaborate with various teams to connect marketing efforts with business outcomes.
Key Responsibilities:
• Report on integrated marketing campaign performance
• Analyze audience segments and ROI trends
• Develop attribution models to assess channel contributions
• Implement tracking frameworks to measure impacts
• Create dashboards to communicate findings to stakeholders
Requirements:
• Undergraduate degree in Marketing, Analytics, or Economics
• 3-5 years’ experience in marketing analysis
• Familiarity with CRM and automation platforms
• Proficient in Google Analytics 4 for performance tracking
• Excellent ability to translate analysis into recommendations
Drive impactful marketing strategies that support life-changing cancer research at The Princess Margaret Cancer Foundation.
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📌 Lottery Marketing Analyst Opportunity (Ontario)
🏢 University Health Network
📍 Ontario
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