Join LumiQ in Toronto, ON, as a Lifecycle Marketing Manager focused on transforming user experiences through strategic email engagement. This full-time, onsite position emphasizes innovation and execution.
In this pivotal role, you will be responsible for shaping interactive marketing campaigns aimed at both B2B and B2C audiences. Ideal candidates possess a scrappy mindset and are adept at developing automated workflows while crafting targeted messaging. Your ability to work across teams will enhance data quality and refine campaign effectiveness.
Key Responsibilities:
• Develop and execute automated lifecycle marketing strategies
• Manage segmentation and analysis of user engagement flows
• Create impactful copy for campaigns aiming at conversions
• Evaluate campaign performance, driving continuous improvements
• Document processes to support future marketing initiatives
Requirements:
• 3–5 years in lifecycle marketing or similar fields
• Proficient in Iterable or related marketing platforms
• Strong copywriting skills for various customer touchpoints
• Familiar with tracking performance and user behavior
• Resilient in overcoming data challenges and adapting plans
Bring your enthusiasm and expertise to LumiQ to enhance the landscape of skilled education.
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📌 Hands-On Lifecycle Marketing Manager (Ontario)
🏢 LumiQ
📍 Ontario