Join Sobeys Inc. as a Growth Marketing Analytics Specialist, where your analytical expertise will support customer acquisition and performance marketing initiatives. This role encompasses various digital channels to enhance business growth.
In your position, you will closely collaborate with the Performance & Growth Marketing Manager and internal agencies. Your focus will be on analyzing marketing data to identify opportunities for optimization and growth. You'll work with GA4 and other analytics tools to guide strategy, performance evaluation, and reporting on key metrics.
Key Responsibilities:
• Conduct detailed analysis of marketing and customer data
• Manage optimization of digital media campaigns
• Support tracking requirements and measurement plans
• Prepare performance reports with data-driven insights
• Implement UTM standards for accurate reporting
Requirements:
• 5+ years in marketing analytics or growth marketing
• Robust experience with Google Analytics 4 services
• Ability to interpret metrics for optimization
• Competent in Excel and reporting tool usage
• Excellent stakeholder management abilities
Leverage your analytical mindset to deliver impactful marketing insights at Sobeys Inc.
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