Lead the charge at Houseful in Toronto as a Senior Manager of Integrated Marketing. This hands-on position focuses on executing strategic marketing plans and increasing lead volume through various channels.

At Houseful, part of RBCx, you will manage day-to-day marketing operations while collaborating with cross-functional teams. Your expertise in upper-funnel demand generation will drive qualified leads for homebuyers. You'll oversee marketing initiatives spanning paid media, content creation, and partnerships to effectively enhance customer journeys and conversion experiences.

Key Responsibilities:
• Develop integrated tactical marketing plans across multiple channels
• Collaborate with internal teams for cohesive marketing execution
• Manage the marketing calendar and ensure timely delivery




• Track campaign performance with a focus on lead quality
• Build and oversee content plans aligned with Houseful’s brand

Requirements:
• 6+ years in marketing with multi-channel expertise
• Proven ability to grow qualified lead volume
• Experience with budget management and resource allocation
• Solid analytical skills for campaign measurement
• Excellent project management and communication capabilities

Join Houseful to elevate integrated marketing strategies and enhance home ownership access for Canadians.
#J-18808-Ljbffr

📌 Senior Integrated Marketing Manager at Houseful (Ontario)
🏢 RBC
📍 Ontario