Enhance customer engagement at Jetson as a Marketing Lifecycle Manager focused on nurturing leads into buyers. This full-time position plays a pivotal role in advancing sustainable energy solutions.
You will take charge of creating and managing nurture programs while utilizing HubSpot to analyze and optimize audience segments. Working closely with sales, you will fine-tune strategies that eliminate conversion obstacles, ensuring potential customers are guided effectively through their journey.
Key Responsibilities:
• Build and refine engagement programs across various platforms
• Optimize segmentation and lead scoring for marketing efficiency
• Tailor nurture strategies based on geographic insights
• Address sales team needs with impactful enablement content
• Analyze funnels to maximize conversion rates and performance
Requirements:
• 4-6 years in high-growth lifecycle marketing
• Hands-on experience with HubSpot’s marketing tools
• Broad knowledge of marketing channels and strategies
• Proficient in data analysis and decision-making
• Exceptional communication skills for effective messaging
Support Jetson’s ambitious mission by driving creative marketing lifecycle strategies.
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📌 Marketing Lifecycle Manager Role at Jetson (British Columbia)
🏢 Jetson Home
📍 British Columbia
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