Web Strategy Expert – EDC (Quebec City)

Web Strategy Expert – EDC (Quebec City)

18 Aug
|
Export Development Canada | Exportation et développement Canada
|
Quebec City

18 Aug

Export Development Canada | Exportation et développement Canada

Quebec City

Empower Canadian businesses globally as EDC's Web Strategy Expert. Lead initiatives that unify digital experiences and customer journey efforts from our Ottawa office.

In this role, you will partner with the Customer Experience team to ensure EDC's online presence aligns with strategic goals. Your expertise will be crucial in translating complex strategies into actionable objectives, utilizing your extensive experience to recommend improvements based on industry benchmarks and user behavior insights.

Key Responsibilities:
• Create website strategies aligned with customer experience
• Collaborate closely with Marketing and IT teams
• Analyze industry benchmarks to enhance user engagement
• Oversee implementation of personalization strategies
• Drive integration of current technologies, including Generative AI

Requirements:
• Minimum 7 years of digital marketing experience
• Bachelor's degree in a relevant field
• Deep understanding of web analytics and CMS platforms
• Excellent skills in strategic planning and collaboration
• Knowledge of accessibility standards is a plus

Elevate EDC's web strategies with your expertise and innovation.
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📌 Web Strategy Expert – EDC (Quebec City)
🏢 Export Development Canada | Exportation et développement Canada
📍 Quebec City

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