Shape personalized customer experiences as the Senior Manager of Campaign Strategy at BMO in Toronto. Utilize advanced analytics to transform targeted communications in this hybrid role.

This pivotal position involves leading the Blue Rewards communication strategy and leveraging AI-driven tools to foster customer loyalty. Your insights into customer behavior and segmentation will drive personalized campaigns that achieve business goals while complying with regulatory requirements. Experience in the financial sector is crucial.

Key Responsibilities:
• Lead the development of targeted communication strategies
• Drive customer insights through data analytics and segmentation
• Oversee omnichannel campaign management for effective reach




• Ensure compliance with internal policies and legal standards
• Inspire and guide a team of analytics professionals

Requirements:
• 10+ years in marketing, 5+ in leadership roles
• Bachelor’s in Marketing, Business, or a related field
• Expertise in analytics, CRM, and marketing automation platforms
• Experience with data-driven strategies in financial services
• Robust stakeholder management and communication skills

Exceed customer expectations and optimize campaign effectiveness at BMO through innovative strategic leadership.
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📌 Campaign Strategy Senior Manager at BMO Toronto (Ontario)
🏢 Bank of Montreal
📍 Ontario