Step into a pivotal role as Marketing Manager at Virgin Music Group, part of Universal Music Canada. Focus on executing artist-centric marketing campaigns that resonate with global audiences and grow artist fanbases.
Reporting to the Sr. Vice President – Head of Marketing North America, you will lead comprehensive marketing efforts, from strategy inception to execution and analysis. Your collaboration with artists, managers, and label partners is crucial for developing impactful campaigns tailored to each artist's brand. Effective budget management and strategic insight will enhance your marketing initiatives.
Key Responsibilities:
• Execute marketing campaigns from concept to post-analysis
• Design fan-first marketing strategies for artists' visibility
• Manage timelines and budgets for local campaigns
• Develop content initiatives across digital platforms
• Support DSP pitches and marketing strategies
Requirements:
• Marketing experience of 4-6 years in creative industries
• Strong grasp of audience engagement and streaming growth
• Knowledge of international music markets and trends
• Experience with innovative digital marketing techniques
• Excellent communication skills and a cooperative nature
Drive the future of music marketing by bringing your strategic vision to Virgin Music Group.
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📌 Marketing Lead at Universal Music Canada (Ontario)
🏢 Universal Music Group
📍 Ontario
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