The Director of Student Recruitment &

- Admissions plays a critical role in promoting and maintaining a solid student enrollment base for a private secondary school in Ontario. This role requires both strategic planning and proactive outreach - engaging directly with families, educational agents, and marketing initiatives worldwide to promote the school and meet enrollment targets. Occasional overseas travelling would be required. Key Responsibilities

Proactive Outreach &

- Relationship Building

Actively identify and reach out to prospective students and families through personalized communication, digital channels, and direct engagement.

Proactively build and maintain partnerships with education agents, consultants, and feeder schools globally to broaden the school's reach and visibility.

Initiate and participate in international student recruitment campaigns and marketing events, both virtual and in-person, to directly increase the school’s student population.

Plan, organize, and oversee admissions events, including open houses, information sessions, and campus tours, to showcase the school's facilities, programs, and community

Liaise with faculty, staff, and students to involve them in the admissions process and ensure their participation in recruitment events and initiatives To commit the annual admission target and secure the retention of new applications Recruitment Strategy

Design and execute a comprehensive admissions strategy aligned with the school’s enrollment objectives.

Analyze enrollment trends and data to forecast, plan, and drive results.

Admissions

Management

Develop and implement comprehensive admissions policies and procedures in line with the school's mission and enrollment goals

Manage the entire admissions process, including application review, interviews, and decisions,



ensuring a seamless and efficient experience for prospective students and their families

Collaborate with faculty, staff, and administrators to assess applicants'

qualifications and fit with the school's academic, extracurricular, and community values

Maintain accurate records of applicant data and statistics to track enrollment trends and inform strategic decision-making Marketing &

- Promotion

Collaborate with the marketing team to produce compelling recruitment content, including videos, brochures, and social media campaigns.

Highlight the school's academic programs, extracurricular offerings, and university outcomes to attract high-quality applicants.

Lead and mentor the admissions staff, ensuring a high-performing, customer-service-oriented team.

Provide regular reporting to school leadership on enrollment trends, pipeline status, and recruitment performance.

Position

Requirements

Academic &

Experience Requirements

Bachelor's degree in a relevant field (e.g., Education, Marketing, Business Administration)

Ten years of experience in admissions and recruitment in education sector, preferably in a secondary school or higher education setting Knowledge &

- Competency Requirements

Prior experience in international high school admissions is a mandatory requirement

Strong sense of business acumen

Strong knowledge of the Ontario education system and admissions requirements

Excellent communication and interpersonal skills, with the ability to engage and build relationships with diverse stakeholders

Strong organizational and project management abilities, with a keen attention to detail

Data-driven mindset with the ability to analyze and interpret enrollment data

Proficiency in using admissions management systems, databases, and Microsoft Office Suite

Familiarity with digital marketing tools and social media platforms is an asset

Occasional overseas business trips are required

University guidance counselling knowledge

📌 Director of Student Recruitment & Admissions for Secondary School (Markham)
🏢 NOIC Academy
📍 Markham