Lead a high-impact media strategy as the Director of Media Strategy & Activation for a partner company based in Canada. Focus on brand and performance marketing across various media channels.This senior level role requires expertise in managing a full media investment portfolio. You will make critical decisions on budget allocation, channel mix, and prioritize growth opportunities. By working with Marketing, Product Growth, Sales, and Data Science teams, you will ensure media initiatives align with measurable business outcomes.Key Responsibilities:Develop and execute an integrated media strategyOversee budget allocation and channel mix decisionsConnect media activities to business outcomesStrengthen internal capabilities and manage agency partnershipsIntegrate AI and automation in media planning and reportingRequirements:Proven experience in media strategy and activationStrong leadership abilities in a cooperative environmentExpertise in digital media channels and performance marketingFamiliarity with AI in media planningExperience managing agency partnerships and budgetsShape the future of media strategies through leadership and innovation in this pivotal role.#J-18808-Ljbffr

📌 Director Of Integrated Media Strategy Canada (Ottawa)
🏢 Triwill Group
📍 Ottawa