Step into an impactful Digital Marketing Specialist role at Optima Living located in Edmonton, Alberta. This position is essential for enhancing marketing efforts focused on senior living communities.

As a creative and analytical skilled, you will support marketing campaigns aimed at driving brand awareness and increasing resident occupancy. The role demands excellent writing skills and a strong grasp of SEO and social media strategies. Reporting to the Digital Growth Marketing Manager, you will be integral in elevating Optima Living's digital presence across various platforms.

Key Responsibilities:
• Plan, implement, and monitor digital marketing campaigns
• Manage social media content and strategy execution
• Optimize SEO efforts for better online visibility




• Generate and analyze reports on campaign performance
• Facilitate community events and outreach initiatives

Requirements:
• 3 to 5 years of related digital marketing experience
• Knowledge of SEO, email marketing, and social media
• Familiarity with Google Analytics and CMS platforms
• Strong writing and analytical skills
• Excellent organizational and project management capabilities

Drive your digital marketing expertise forward with Optima Living, where you can create engaging experiences in senior care.
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📌 Edmonton Digital Marketing Specialist Role (Alberta)
🏢 Optima Living
📍 Alberta