Manager, Communications Orchestration Location: Toronto, ON, Canada
Intact is building a best‑in‑class omnichannel communications ecosystem. This role serves as the "control tower" that centralizes how customer and client communications are prioritized, planned, produced, and deployed across lifecycle pillar teams.
Benefits Competitive salary with a target annual bonus up to 15%
Employee Share Purchase Plan – Intact matching 50% of net shares
Pension offerings with a defined benefit plan providing guaranteed income for life
Flexible work arrangements and a hybrid work model
Option to purchase up to 5 extra days off per year
Health and wellness benefits including telemedicine and a wellness account
Share plan and other savings up to 12% of salary or more
Responsibilities Own end‑to‑end orchestration of communications across electronic channels (email, SMS, push notifications)
Lead intake and prioritization for planned and unplanned requests, clarifying scope, dependencies, resourcing, and timelines
Maintain a centralized roadmap with clear visibility on status, trade‑offs, and decisions
Align stakeholders across Lifecycle Growth, Digital Engagement, Database Marketing, Prevention, and other enterprise partners
Translate business objectives into coordinated execution plans (sequencing, audiences, data readiness, approvals, deployment timing)
Standardize ways of working, including handoffs, ceremonies, and governance to reduce coordination overhead
Establish and enforce standards for QA, deliverability, accessibility, and governance; drive continuous improvement through insights, testing, and retrospectives
Lead and develop email back‑end developers responsible for build, automation, and deployment
Partner with data/platform teams to ensure audience logic, data flows, and instrumentation are reliable and scalable




Oversee implementation quality in Salesforce Marketing Cloud and collaborate across the ecosystem (e.g., AEM/content workflows)
Serve as the single intake point for urgent client communications, coordinating SMEs and delivering under tight timelines while maintaining governance and quality
Coach a blended team (developers, communications advisor, and potentially copywriters), presenting priorities, risks, and recommendations clearly to senior stakeholders
Foster a culture of ownership, accountability, innovation, and steady execution
Qualifications 10+ years in lifecycle marketing, CRM/marketing operations, digital communications, or related experience
Proven cross‑functional delivery leadership with competing priorities and complex dependencies
Minimum 5 years in people leadership experience (management, coaching, development, accountability)
Strong quality/governance mindset (QA, accessibility, brand consistency, compliance)
Senior operator mindset at the intersection of communications strategy, delivery management, and technical execution
Strong influence and collaboration skills; comfortable leading through alignment rather than hierarchy
Calm under pressure; able to create clarity, make trade‑offs, and manage ambiguity
Excellent communication and stakeholder presence in both languages (English & French), written and verbal
Knowledge of Salesforce Marketing Cloud (Journey Builder, automations, data extensions, deployment operations)
Working knowledge of segmentation/audience logic, data flows, and measurement




Familiarity with Adobe Experience Manager and contemporary content workflows – asset
Interest in practical AI use cases for orchestration, QA, optimization, and workflow automation – asset
Bilingualism (French / English) – required for regular interaction with colleagues across the country
No Canadian work experience required; must have authorization to work in Canada
EEO Statement We are an equal‑opportunity employer. Intact’s Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives. We encourage applications from individuals who are members of equity‑deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community. As part of Intact’s commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request. If we can provide a specific adjustment to make the recruitment process more accessible, please let us know when we reach out about a job opportunity.
Additional Information Intact does not provide sponsorship or other support for immigration‑related matters. Candidates must be eligible to work in Canada from the anticipated start date and throughout their employment and are solely responsible for maintaining their work eligibility. If you are an employee of Intact or Belairdirect, please apply for this role on the Internal Career Site.

#J-18808-Ljbffr

📌 Manager, Communications Orchestration at Intact (Ontario)
🏢 Intact
📍 Ontario