Wuxlyis a Canadian leader inadvanced textile integration, tactical apparel, smarttextilesand soft-goods manufacturing—pairingdesign, pattern engineering, supply chain, and scalable productionto deliver fordefenceand government clients. Weoperateas thecommercial and operational bridgebetween breakthrough textile technologies and end users—acting as asystems integrator and program managerfrom concept to delivery. Our work sits in thedual-use arena: mission-ready solutions forDefence& Tactical, extreme cold weather(uniforms, outerwear, shelters, covers, concealment) alongside a growingconsumer business, translating that same performance standard intopremium outerwear and everyday gearbuilt for real conditions. Our products and programs are executed underISO 9001/14001 disciplineand shaped by performance proven in the world’s harshest environments.

Reporting toWuxly'sChief Marketing Officer, the Content Creator makes the work. You will shoot, edit,designand write creative for two brands: wuxly.com in premium consumer outerwear and wuxlydefence.com indefenceand government. This is a hands-on role for an emerging creative who loves making content daily, takes direction well and wants to grow inside a fast-moving brand that spans consumer anddefence. A background in, or genuine curiosity about, the Canadian military anddefencecommunity will make you feel at home here.

The Opportunity:
Produce photography, video, social and digital assets in-house at a high standard anda fastpace.
Create content for two distinct audiences, consumer anddefence, working within theWuxlybrand system.
Feed the creative engine behind campaigns, trade shows, productlaunchesand PR moments.
Build andmaintainweb pages and digital experiences using AI-assisted development.
SupportWuxly'spodcast and long-form content program with editing,clipsand graphics.

What you will get up to:
Photography
Shoot product, social, event,factoryand behind-the-scenes photography for both brands.
Assiston campaign, on-figureand location shoots, including cold-weather field work.
Handle retouching,colourcorrection, cut-outs and export specifications across web,printand press.
Work to a photography standard built on real product in real conditions rather thanrenders.

Video + Motion
Shoot and edit short-form vertical video for LinkedIn, X,Instagramand YouTube.
Capture and cut event coverage, field testingfootageand behind-the-scenes content.
Assiston brand films and executive interviews, including lighting, audio and second camera.
Deliver finished edits withcolour, subtitles, basic motiongraphicsand platform-correct exports.

Design, Copy + Digital Assets
Design carousels, static posts,



thumbnails, banners and campaign creative for brand and executive accounts.
Write captions and short-form social copy in each brand's voice, with editorial review.
Produce paid social and display creativeto platformspecification, including variants for testing.
Build web, landing page and email assets for Shopify andKlaviyoalongside the Digital Lead.
Helpmaintaina bank of ready-to-deployassetsso the team is never waiting on creative.

Web Development + AI-Assisted Build
Maintain and extend wuxlydefence.com, an AI-built site, using tools such as Claude to write and edit HTML,CSSand code.
Build current landing pages, campaignpagesand capability pages for wuxlydefence.com with AI-assisted development and human review before launch.
Keep site content current across both brand sites: banners, imagery, copy blocks and seasonal refreshes.
Support content and asset updates on wuxly.com in Shopify alongside the Digital Lead.
Design brochures, line sheets, product one-pagersand spec sheets to production-readystandard.
Support trade show and event materials including booth graphics, banners,signageand leave-behinds.

Podcast + Long-Form Support
Edit podcast audio and video for publishing in Riverside.fm, using both its AI editor and manual editing tools, working from the show's established format.
Design episode graphics,audiogramsand clip packages for distribution, using AI-assisted clipselectionwhere it speeds delivery.
Repurpose each episode into social clips and short written content.

Asset Library + Workflow
Design brochures, line sheets, product one-pagersand spec sheets to production-readystandard.
Support trade show and event materials including booth graphics, banners,signageand leave-behinds.

Skills And QualificationsWe’reLooking For:
Alignment with, and exemplification ofWuxly'svalues (Unequivocal Excellence, Act Like an Owner, Drive Innovation, The Need for Speed).
Post-secondary education in design, visual communication, photography, film ora relatedfield, or equivalent portfolio-backed experience.
1–3 years creating brand content in-house, at a studio or as a strong independent creator, with a portfolio showing photography,videoand design work you personally made.
Demonstrated ability to shoot and edit,



not only ideate.
Solid graphic design fundamentals across digital, with printexposurean asset.
Competent short-form copywriting and the judgement to adapt voice between consumer anddefenceaudiences.
Comfortable shooting independently and taking direction on set.
An AI-first mindset: genuine enthusiasm for using AI tools across design, editing and build, paired with the craft to know when manual work produces the better result.
Organized, deadline-drivenand able to manage multiple priorities in a fast-paced, cross-functional environment.
Eligible for Canadian security clearance and registration under the Controlled Goods Program.
Valid passport and willingness to travel occasionally, approximately 10 percent.

Preferred Qualifications:
Background in the Canadian Armed Forces, Canadiandefencecommunity or a military family; educational background in military studies, strategic studies,defenceand security studies or military history; or a genuine interest in military anddefence.
After Effects,InDesignandmotion graphicsexperience.
Shopify experience, including theme edits and Liquid.
Experience with Klaviyo, email marketingplatformsor digital asset management systems.
Drone operation with a valid RPAS certificate.
Working French, or experience with bilingual collateral.

*Wuxly may use AI to assist in the initial screening stage of the recruitment process - however, Humans will be the primary reviewer of applications.

*Wuxly values diversity in our team, as well as in our customers, suppliers and others. We provide equal employment opportunity for all applicants and employees, and do not discriminate on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status, or disability.

*Wuxly welcomes and encourages applications from everyone. Accommodations may be available upon request for candidates taking part in all aspects of the selection process. If you would like to request a specific accommodation because of a disability or a medical need, please advise the Recruiter or Human Resources Associate when you are selected to participate in the recruitment process.

*Wuxly is committed to doing business with local manufacturers, vendors, and partners, and to be leaders in the efforts to re-shore manufacturing in Ontario and Canada. Wuxly prioritizes recruiting and hiring local talent into positions to lead these initiatives, and are committed to being positive corporate citizens within our community.

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📌 Content Creator (Ontario)
🏢 Wuxly
📍 Ontario