Overview

Digital Marketing Strategist (E-Commerce)

As the Digital Marketing Strategist, you will aim to increase the analytics profile within the Canon e-store team. We are looking for a proactive and driven team member to perform deep-dive data evaluations to help improve our decision-making and the performance of our digital marketing initiatives.

Responsibilities

What You'll Be Doing:

- Create reports and provide required data and observations to key stakeholders from multiple sources
- Establish analytic benchmarks and evaluate campaign performance by collaborating with Web and Revenue Operations
- Schedule and lead ongoing performance session with wider e-store team and provide recommendations
- Build dashboard and reports in order to interpret data sources and provide recommendations to management
- Act as the primary point of contact for affiliate networks and ensure engagement performance is maximized
- Collaborate with marketing project teams to drive new business, services, and marketing initiatives
- Process invoices on a monthly basis and maintain expense tracker

Qualifications

What We're Looking For:





- Post-secondary education in the Marketing field
- 3-5 years of related work experience
- Solid analytical skills to manipulate and interpret data and provide recommendations
- Excellent computer and technical skills; with a focus on Microsoft Office, Google Analytics, Marketo, Salesforce Pardot, Oracle Marketing Cloud, Hubspot
- Superb time management skills
- Good project and process management skills
- French is an asset

WHAT’S IN IT FOR YOU

BENEFITS

- Comprehensive health coverage plan that includes medical, dental and vision
- Life insurance, disability and wellness programs
- Vacation, Paid Personal Time and Sick days
- Matching RRSP contribution & Profit Sharing Program
- Tuition Assistance Program for professional continuing education
- Discounts on Canon products, retailers, memberships and more!

EMPLOYEE PERKS

- Employee referral program
- Executive-Hosted BBQ
- Inspire Program, online peer-to-peer recognition for redeemable points on hundreds of products
- Community involvement

📌 Digital Marketing Strategist (E-Commerce) (Brampton)
🏢 Canon Careers
📍 Brampton