About Canadawide Sports Canadawide Sports is the company behind HockeyShot, one of the world's leading hockey training brands. Trusted by NHL players, coaches, teams, and over one million players worldwide, HockeyShot develops cutting-edge off-ice training products that help players improve their game.
We're looking for a creative, data-driven Brand Marketing Manager to help grow the HockeyShot brand through digital marketing, ecommerce, social media, and customer engagement.
About the Role Reporting to the VP of Marketing, you'll execute integrated marketing campaigns that drive ecommerce sales, customer acquisition, retention, and brand awareness. This is a hands‑on role for a marketer who enjoys learning, taking ownership, and growing their skills while making a measurable impact on one of hockey's leading brands.
Key Responsibilities Manage and optimize Google Ads, Meta Ads, and TikTok campaigns
Create and manage Klaviyo email campaigns and automated workflows
Manage HockeyShot's social media channels (Instagram, Facebook, TikTok & YouTube)
Coordinate influencer partnerships and affiliate marketing initiatives
Update Shopify content, merchandising, and landing pages
Assist with product launches and promotional campaigns




Create marketing assets using Adobe Creative Suite or Canva
Identify opportunities to improve customer acquisition, conversion, and retention
Qualifications Required 3–5 years of digital marketing experience
Experience with Google Ads and Meta Ads Manager
Experience using Shopify and Klaviyo
Experience managing social media accounts
Strong copywriting and communication skills
Basic graphic design skills using Adobe Creative Suite or Canva
Strong analytical, organizational, and project management skills
Nice to Have TikTok Ads experience
Influencer marketing experience
SEO and GA4 knowledge
Photography or video editing skills
Passion for hockey or the sporting goods industry
Why Join Us? Work with one of hockey's most recognized brands
Help market innovative products used by players around the world
Collaborate with a passionate, growing marketing team
Own meaningful projects with measurable business impact
Competitive salary, benefits, and employee product discounts
If you're passionate about ecommerce, digital marketing, and sports, we'd love to hear from you.

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