Elevate your marketing career as a Salesforce Campaign Manager at TD in Toronto, Ontario. This strategic role focuses on journey orchestration, audience management, and digital marketing solutions.
As part of TD's North American Growth Marketing team, the Salesforce Campaign Manager will lead the delivery of personalized campaigns in the Salesforce ecosystem. This position requires robust expertise in Salesforce Marketing Cloud, journey design, and automation tools. The ideal candidate will collaborate closely with Integrated Marketing and Business Units to streamline and optimize customer engagement.
Key Responsibilities:
• Design Salesforce Marketing Cloud campaigns utilizing Journey Builder and Email Studio
• Build and manage audience segmentation using various SFMC tools
• Troubleshoot campaign issues to ensure accurate and engaging customer experiences
• Train specialists on best practices for campaign deployment
• Participate in campaign optimization and performance analysis
Requirements:
• Minimum 3 years of Salesforce experience in marketing automation
• Proficient in AMPscript and HTML/CSS for dynamic content
• Strong project management skills to drive initiatives
• Excellent attention to detail for quality assurance
• Knowledge of email marketing regulations in Canada
Enhance your abilities in digital marketing by mastering Salesforce Marketing Cloud and leading impactful customer journeys at TD.
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