JOB SUMMARY:AIIM is seeking a dynamic and results-driven Business Development Professional to join our growing team. This rolefocuses on multi-channel marketing solutions with a specific emphasis on Not-For-Profit organizations, FinancialCompanies, and Advertising Agencies. The ideal candidate will have expertise in marketing automation platforms likeHubSpot and a proven ability to consultatively sell innovative direct marketing solutions.

This is an exciting opportunityfor a strategic thinker with excellent relationship-building and communication skills to thrive in a fast-pacedenvironment.

JOB KNOWLEDGE:Education:· Basic degree in Business Administration and/or Marketing

Experience & Skills· Proven success in selling marketing solutions to Not-For-Profit organizations, financial institutions, and/or advertising agencies. · Proficiency in HubSpot or similar CRM/marketing automation platforms. · Strong understanding of omni-channel marketing, including digital, direct mail, and automation. · Demonstrated ability to exceed sales targets through consultative and strategic selling techniques. · Knowledge of creative services, data-driven marketing, and analytics as they pertain to multi-channel campaigns. · Excellent negotiation, communication, and presentation skills. · Minimum of 3 years of business development or consultative sales experience with a focus on marketing solutions. · Experience in SaaS-based marketing platforms is an asset.

DUTIES & RESPONSIBILITIES1.

Client

Acquisition and Relationship Management· Identify and target potential clients,



including Not-For-Profit organizations, financial companies, andadvertising agencies.· Build and nurture solid, long-term relationships with key decision-makers and stakeholders.· Gain a deep understanding of each client's objectives to tailor multi-channel marketing solutionseffectively.2.

Consultative

Selling· Conduct detailed needs assessments to uncover opportunities for customized marketing strategies.· Provide expert advice on integrating direct mail, digital marketing, and automation to optimizecampaign results.· Collaborate with clients to design and execute comprehensive marketing plans that align with theirgoals.3. Product and Industry Expertise· Stay current on industry trends, particularly in marketing automation, digital marketing, and direct mail.· Leverage expertise in platforms like HubSpot to demonstrate how AIIM’s solutions integrate seamlesslyinto existing workflows.· Maintain an in-depth understanding of AIIM’s marketing and communication products, includingomnichannel campaigns, data-driven targeting, and intelligent mail solutions.4.

Proposal

Development and Presentation· Develop and present compelling proposals that showcase AIIM’s ability to deliver measurable ROI.· Work closely with internal teams to ensure feasibility and alignment with client expectations.5.

Sales

Reporting and Performance Tracking· Maintain accurate records of sales activities, client interactions, and pipeline status using HubSpot CRM.· Provide regular updates on sales performance, highlighting successes and identifying growthopportunities.

📌 Business Development Executive (Toronto)
🏢 AIIM
📍 Toronto