This is your chance to build a meaningful career in a high-growth, entrepreneurial setting as we lead the charge towards IPO. If you're ready to challenge the status quo and make an impact, we invite top talent to join us on this exciting journey.Job Type:Full-time PermanentPay: $70,000 - $85, % performance based bonus** This position is 5 days in Office in Mississauga, ON.Equity:Eligible to participate in BoomerangFX Stock Option Plan after 6 monthsBenefits:Comprehensive health, dental, and vision coveragePaid vacation to rest and rechargeFree on-site parking for your convenienceAccess to our on-site gym and wellness facilitiesWhy Join BoomerangFX?BoomerangFX isn't just a company—it's a movement redefining how private pay healthcare practices operate. Recognized as one of North America's Fastest Growing Tech Companies two years in a row by Deloitte's Fast 500 program ranking 6th in Canada and 23rd in North America. We are a global leader in practice management software and digital marketing solutions. Our growth trajectory of over 8000% is matched by our ambition to disrupt and dominate the healthcare technology landscape.With headquarters in Miami and offices spanning Canada, the UK, Australia, and Barbados, BoomerangFX is a global enterprise backed by international private equity and poised for IPO. We're honored as Gartner's Disruptor of the Year and have built a recession-resilient business model in a rapidly expanding market.BoomerangFX empowers healthcare professionals in medspas, cosmetic surgery, dermatology, dental, vision clinics, and other private-pay industries with an integrated SaaS platform for practice management, EMR, scheduling, lead generation, and digital marketing. Our solutions help hundreds of clinics grow revenue, streamline operations, and enhance patient experiences. Join BoomerangFX and become part of a global community of innovators driving industry transformation. This is your chance to build a meaningful career in a high-growth, entrepreneurial environment as we lead the charge towards IPO. If you're ready to challenge the status quo and make an impact, we invite top talent to join us on this exciting journey.Position Overview:As the Performance Marketing Manager you will own and execute brand-driven campaigns that generate leads and awareness, and drive qualified demo requests.



You'll oversee the end-to-end execution of email marketing, paid ads, manage HubSpot, and lead initiatives that amplify our brand presence across digital touchpoints.Your overall mission will be to drive leads directly to our sales team and increase booked demo volume across regions.Key ResponsibilitiesLead strategy and execution for B2B email marketing campaigns that generate and nurture leads through the funnelHelp the sales team generate leads & create email marketing campaigns to generate leadsOwn and manage marketing automation workflows and CRM processes within HubSpot, Mailchimp, or similar platformsPlan, create, and execute email marketing campaigns, including newsletters, promotional offers, product announcements, and automated email seriesExecute and optimize paid advertising campaigns across platforms such as Google Ads, Meta, and LinkedIn with a focus on demo request conversions and lead generationClosely partner with cross-functional teams, including sales, product development, and customer service, to ensure cohesive brand messaging and successful campaign executionAlign closely with the sales team to ensure marketing-qualified leads (MQLs) are properly nurtured, integrated into the CRM, and converted into demos via a smooth handoff processTrack, analyze, and report on campaign performance, continuously optimizing for open rates, CTR, and conversionEnsure consistency of brand voice, messaging, and visual identity across all marketing channelsLead development of demo request workflows and marketing assets that support the sales processManage and segment the email subscriber list to ensure targeted and relevant communicationsDesign email templates and write engaging content tailored to target audiencesConduct A/B and multivariate testing on email and ad creatives to improve demo conversion ratesTailor creative messaging, offers, and campaign strategy by geography ( North America, UK, Australia )



for optimal regional performanceGraphic design skills are preferredQualifications5+ years of experience in B2B marketing, with a proven track record in brand campaigns, email marketing, and CRM management5+ years of hands-on experience running lead generation campaigns using Google Ads, Meta, and LinkedIn Ads, with measurable results in demo conversionsHands-on experience with HubSpot, Mailchimp, or other marketing automation platformsStrong strategic thinking paired with excellent execution and sales database management skillsExperience working cross-functionally with sales teams to improve lead quality, pipeline conversion, and CRM-based marketing workflowsAnalytical mindset with the ability to interpret data and make insight-driven decisionsExceptional communication and collaboration skillsExperience in SaaS, healthcare, and/or tech sectors is a strong advantageFamiliarity with demo design, sales enablement, or marketing operations is a plusDemonstrated success generating high-quality leads and converting them into demo bookingsWhat are we looking for section:Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or relevant advanced degree is a plus.Minimum of 5 years of experience in brand marketing, with a proven ability to scale brand initiatives effectively.Strong leadership and team management skills, with experience in guiding high-performance teams.Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) for designing and producing marketing materials.Expertise in HubSpot, including creating and managing marketing campaigns, lead generation, and performance tracking.Experience with customizing HTML to develop and optimize email marketing campaigns.Exceptional written and verbal communication skills, with the ability to craft compelling messagesExcellent organizational and project management skills, with the ability to handle multiple priorities and meet deadlines in a fast-paced environment.Creative problem-solving abilities and a keen eye for detail and innovation.Accessibility Statement:BoomerangFX is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals for our career opportunities and are dedicated to accommodating people with disabilities. If you need accommodation at any stage of the application process, please contact us

📌 Performance Marketing Manager - $70,000 - $85,000 A Year (Mississauga)
🏢 BoomerangFX
📍 Mississauga