Lead Relay's brand strategy and integrated marketing initiatives as the Director of Brand Strategy. Drive creative campaigns and oversee social, content, and influencer channels to elevate our brand narrative.As the Director of Brand Strategy at Relay, you will manage campaigns across multiple channels while coordinating with the Creative Director. This end-to-end integrated marketing role requires you to set campaign strategies, develop creative briefs, and ensure alignment among stakeholders. Your expertise will help transform our marketing operations into a seamless system focused on brand growth.Key Responsibilities:
Drive integrated marketing campaigns and plans
Oversee events, social media, content, and influencer channels




Author campaign strategies and creative briefs
Manage brand research and tracking methodologies
Measure brand health and campaign performanceRequirements:
Proven experience in integrated marketing leadership
Fluent in analytics and performance metrics
Robust organizational and people management skills
Ability to navigate ambiguity in quick-paced settings
Deep understanding of brand strategy developmentLeverage your marketing expertise to drive narrative and elevate Relay's brand presence in the digital banking sector.#J-18808-Ljbffr

📌 Director Of Brand Strategy At Relay Toronto
🏢 Relay
📍 Toronto