Field Marketing Manager (British Columbia)

Field Marketing Manager (British Columbia)

15 Aug
|
Verkada
|
British Columbia

15 Aug

Verkada

British Columbia

Verkada is transforming how organizations protect their people and places with an integrated, privacy-sensitive AI-powered platform that includes solutions for video security, access control, air quality sensors, alarms, intercoms, and visitor management.

We’ve got serious momentum in the market: more than 30,000 customers (including 100+ of the Fortune 500), a $5.8B valuation , more than $1 billion in annualized bookings, and backing from CapitalG, Sequoia Capital, General Catalyst, Felicis Ventures, Next47 and more. Physical AI is one of the most consequential technology shifts of our time, and Verkada is at the center of it.

You can look at all kinds of communities to see our platform’s impact in the world. It's the retailer that uses our agentic AI to deter theft before it happens. The warehouse that uses AI-powered alerts to make sure its team is protected on the floor with proper PPE. The school that’s alerted to a threat in real-time and triggers a lockdown in seconds, not minutes. We’re rapidly scaling this impact: today, more than 2 million Verkada devices are deployed across 170+ countries.

About the Role
As a Verkada Field Marketing Manager you are the CMO for our Canadian business line and an essential part of the overall Go-To-Market team. You will be instrumental in defining the strategic direction of our Canadian sales segment and be owning the marketing and demand generation efforts needed to build pipeline. You will do whatever it takes to develop a best-in‑class ecosystem of security expertise to build market credibility and define the trajectory of our Canadian business. If you are successful in this role, your contributions will directly result in millions of dollars of pipeline created from both the public and private sector in Canada.

Preference will be given to applicants based in Western Canada (Calgary or Vancouver), though qualified candidates based in Toronto are encouraged to apply.

What You’ll Do

You are the main counterpart to sales leadership and "pipeline czar" of your aligned segment, working with the sales team to ensure we meet the pipeline goal required to hit revenue targets

Execute best in class regional and local campaigns, both direct and partner led, including Verkada hosted events, regional trade shows, local webinars, and any other tactics needed to achieve pipeline goals

Execute account based marketing programs on behalf of sales, and demonstrate to reps how they can execute program elements on their own

Drive local, high touch, thought leadership and customer executive collaboration and community on the topic of physical security and the cloud

Advise the corporate and broader demand generation hub as they develop, plan, execute, and measure supporting, highly impactful demand generation and marketing campaigns

Work with top channel partners to develop their overall marketing and customer engagement approach

Collaborate with Product Marketers to build the necessary positioning, messaging, customer advocacy, and assets for our Canadian sales segment

What You Bring

6-10 years of B2B marketing experience

Strong ability to logistically execute on multiple concurrent events that require effective pre/during/post motions and communication among cross‑functional teams

Experience working with channel or strategic partners to plan and execute on programs that achieve excellent results

Strong ability to qualitatively and quantitatively develop your understanding of the main personas that drive the procurement process and Verkada’s value proposition

Proven ability to act as an advisor and peer with sales leadership

Entrepreneurial spirit and ability to execute in ambiguous fast‑paced environments





Proven track record executing creative or out‑of‑the‑box event and demand generation programs

Willingness to travel 30-40% of the time (1-2 days a week on average)

Inbox 0 mentality

Canada Employee Benefits
Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

Healthcare programs that can be tailored to meet the personal health and financial well‑being needs - Premiums are 100% covered for the employee under most plans and 70% for family premiums

Medical, vision and dental coverage

Paid parental leave policy & fertility benefits

Time off to relax and recharge through our paid holidays, firmwide extended holidays, generous time off and personal sick time

Wellness/fitness benefits

Healthy meals provided daily

Additional Information

You must be independently authorized to work in Canada. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.

Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on‑target earnings (OTE) range for full‑time employees for this position, comprised of base compensation and commissions (if applicable).

$176,000 - $210,000 CAD

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Voluntary Self‑Identification
For government reporting purposes, we ask candidates to respond to the below self‑identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Verkada’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S.



military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service‑connected disability.

A "recently separated veteran" means any veteran during the three‑year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Voluntary Self‑Identification of Disability
Disabilities include, but are not limited to:

Alcohol or other substance use disorder (not currently using drugs illegally)

Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS

Blind or low vision

Cancer (past or present)

Cardiovascular or heart disease

Celiac disease

Cerebral palsy

Deaf or responsible difficulty hearing

Diabetes

Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders

Epilepsy or other seizure disorder

Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome

Intellectual or developmental disability

Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD

Missing limbs or partially missing limbs

Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports

Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)

Neurodivergence, for example, attention‑deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities

Partial or complete paralysis (any cause)

Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema

Short stature (dwarfism)

Traumatic brain injury

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

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📌 Field Marketing Manager (British Columbia)
🏢 Verkada
📍 British Columbia

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