Lead digital media strategies for Chevrolet at General Motors as the Media Strategy Lead. This hybrid role requires reporting to the Markham Elevation Centre three times per week while driving effective media plans across Canada.

As a key player, you will report to the Senior Media Strategy Lead, developing, planning, and executing tactical strategies. Your analytical skills and digital media expertise will help translate brand objectives into impactful media plans. This hands-on position requires collaboration with different marketing teams, agencies, and stakeholders to ensure a seamless media execution.

Key Responsibilities:
• Develop effective media strategies and plans for Chevrolet
• Collaborate with various marketing teams for holistic execution




• Execute campaigns with external agencies and optimize strategies
• Foster relationships with stakeholders and internal teams
• Monitor performance metrics and drive KPIs across channels

Requirements:
• Bachelor’s degree with 3+ years in media management
• Robust understanding of media platforms and strategies
• Experience with media agencies and ad tech vendors
• Excellent analytical and project management skills
• Bilingual (English/French) is a plus

Apply your media expertise and strategy development skills to enhance Chevrolet's presence across Canada.
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📌 Digital Media Strategy Lead at General Motors (Ontario)
🏢 General Motors
📍 Ontario